Bayi Square Shopping: Tianhong Department Store in Nanchang — Your One-Stop Jiangxi Experience
Introduction
When morning light spills over Bayi Square, the glass façade of Tianhong Department Store reflects the city’s lively pulse. A jewel on Jiangxi’s retail map, Tianhong mixes international fashion with local culture—from the sheen of Jingdezhen porcelain to the freshness of Poyang Lake seafood. This eight-floor shopping landmark offers modern retail comforts and authentic Gan (Jiangxi) flavor, making it a favorite weekend spot for families and a must-visit for young trendsetters.
1. Core Highlights: The New Consumption Model in Nanchang
“An elevated lifestyle hub where international brands and Jiangxi specialties dance together.”
Tianhong positions itself as a curator of refined living, wrapping local soul in a high-end mall shell. Unlike generic chains, its seasonal “Gan Products from Poyang” exhibitions let visitors pick up Lushan cloud-mist tea, Nanchang banfen condiments, and other regional gifts in one stop—often right next to the latest Dyson display.
2. Brand Map: From Fast Fashion to Intangible Heritage Workshops
– International fashion zone: Popular fast-fashion and beauty names like Uniqlo, Sephora, and CHARLES & KEITH dominate B1, with frequent exclusive releases.
– Local surprises: The third-floor “Jiangxi Crafts” corner showcases Xiabu embroidery and Qianshan Liansi handmade paper (traditional craft items typically priced between ¥50–¥300).
– Beauty haven: The ground floor mixes global cosmetics counters with the local herbal skincare label “Chunsi”, offering cost-effective products usually under ¥100.
3. A Taste of Jiangxi: Multi-layered Dining
Floors 5–6 form a compact food museum:
– Clay-pot soup specialty “Ganwei Tang”: traditional wood-stove stewed old duck soup, limited to 200 portions daily (approx. ¥25 per person).
– Popular Gan cuisine “La Xiaotian”: a modern take on stir-fried elsholtzia with cured meat, available in three spice levels; window tables overlook Bayi Square.
– Family-friendly “Meng Xingqiu” (Kid Planet): a creative Jiangxi-style dim sum café with a children’s play area and a DIY white sugar cake experience for parents and kids.
4. Immersive Experience Design
– Flow and layout: A circular floor plan ensures seamless connections between shopping and rest zones; weekend tea-picking performances in the atrium naturally draw crowds.
– Hidden gems: The 7th-floor gallery corridor hosts the “Nanchang Memory” photo exhibition—vintage images linking the mall to Bayi Square’s history.
– Convenient services: A VIP lounge offers complimentary refreshments and luggage storage; an English-language e-guide is available via an Alipay QR code.
5. Local Tips and Insider Tricks
– Best times: After 3 PM on weekdays is ideal—look for locals gathering at the outdoor seats of “Hongdu Teahouse” near the cinema to watch daily life.
– Money-saving tips: Wednesday member days often bring 50% off selected restaurants; foreign visitors can collect a discounts booklet at the B2 information desk with a passport.
– Photo spots: The 6F sky garden features a Tengwang Pavilion silhouette wall—sunset light makes for great photos.
6. Practical Visitor Guide
– Getting here: Bayi Square Station (Metro Line 1), Exit 3 leads directly to B2. First hour of on-site parking is free for drivers.
– Payments: Around 90% of stores accept Alipay (supports some foreign cards). Major international brands like Uniqlo accept Visa and Mastercard.
– Extra perk: Spend ¥888 or more to book a complimentary gift-wrapping station, which offers special Jiangxi blue-and-white porcelain patterned gift boxes.
Conclusion
When night falls and the LED façade begins to show Poyang Lake migratory bird images, Tianhong reminds visitors that Jiangxi’s mountain-and-water spirit still lives inside this modern shopping maze. Whether you’re choosing a box of Jinxi lotus-fiber candy for family, enjoying an IMAX film, or finishing the night with a clay-pot soup, Tianhong offers the freshest notes of Nanchang day and night.
